Creative user interaction gives almost endless opportunities for this great new YouTube video for Tipp-ex as users ‘rewrite’ the ending. Amazing how many alternatives they have though of, including the obvious explicit options! Brilliant use of the video platform.
This 2007 Amnesty campaign was animated by Magic Lab under Paris branch of TBWA, and won gold at the Cannes Lion Advertising Awards. An epic example of message and media with strength, style and most definitely a lasting impression.
‘Your signature is more powerful than you think’.
